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The Metaverse: And How it Will Revolutionize Everything by Matthew Ball

 

ā€œMatthew Ballā€™s essays have defined, analyzed, and inspired the Metaverse for years. His book is an approachable and essential guide to the strategic, technical, and philosophical foundations of this new medium.ā€ ā€•Tim Sweeney, founder and CEO of Epic Games ā€œThis book feels like a rare achievementā€•a definitive statement about an emerging phenomenon that could shape the digital world, the global economy, and the very experience of human consciousness.ā€ ā€•Derek Thompson, Atlantic staff writer and national best-selling author of Hit Makers From the leading theorist of the Metaverse comes the definitive account of the next internet: what the Metaverse is, what it will take to build it, and what it means for all of us. The term ā€œMetaverseā€ is suddenly everywhere, from the front pages of national newspapers and the latest fashion trends to the plans of the most powerful companies in history. It is already shaping the policy platforms of the US government, the European Union, and the Chinese Communist Party. But what, exactly, is the Metaverse? As pioneering theorist and venture capitalist Matthew Ball explains, it is a persistent and interconnected network of 3D virtual worlds that will eventually serve as the gateway to most online experiences, and also underpin much of the physical world. For decades, these ideas have been limited to science fiction and video games, but they are now poised to revolutionize every industry and function, from finance and healthcare to education, consumer products, city planning, dating, and well beyond. Taking us on an expansive tour of the ā€œnext internet,ā€ Ball demonstrates that many proto-Metaverses are already here, such as Fortnite , Minecraft , and Roblox . Yet these offer only a glimpse of what is to come. Ball presents a comprehensive definition of the Metaverse before explaining the technologies that will power itā€•and the breakthroughs that will be necessary to fully realize it. He addresses the governance challenges the Metaverse entails; investigates the role of Web3, blockchains, and NFTs; and predicts Metaverse winners and losers. Most importantly, he examines many of the Metaverseā€™s almost unlimited applications. The internet will no longer be at armā€™s length; instead, it will surround us, with much of our lives, labor, and leisure taking place inside the Metaverse. Bringing clarity and authority to a frequently misunderstood concept, Ball foresees trillions of dollars in new valueā€•and the radical reshaping of society. Read more

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Publisher -> Liveright (July 19, 2022) Language -> English Hardcover -> 352 pages ISBN-10 -> 1324092033 ISBN-13 -> 978-1324092032 Item Weight -> 1.32 pounds Dimensions -> 6.3 x 1.2 x 9.4 inches Best Sellers Rank: #14,723 in Books (See Top 100 in Books) #11 in Digital Currencies #13 in Social Aspects of Technology #90 in History & Philosophy of Science (Books)

 

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